Total of 4 discussion topics.
Every topic should be in a seperate document
Each topic should have two paragraphs[1st Paragraph- Initial post & 2nd paragraph – secondary post]
Each topic should have an initial post with 350 words with references.
And a secondary post of 250 words as a response to the provided answer
HA3110D – Quality Improvement and Risk Management
Discussion 06.2: Cybersecurity
On April 9, 2017, Erie County Medical Center, a 550-bed facility in Buffalo, NY, had a virus attack on their computer system that took well over a week to restore. The system was completely shut down and staff had to use manual, paper-based processes to complete documentation of patient-related activities.
Imagine that you are a manager at this medicalcCenter assigned to develop a policy for your unit on good computer habits to avoid potential cybersecurity risks in the future. Address the following.
1.Who you would include on your team, and why?
2.List at least five evidence-based processes you would implement. (Include your references.)
3.You must provide one reliable resource supporting your actions.
In your first response to a classmate, pose a question starting with “I found myself wondering…..” (or similar).
Prepare:
Watch the GEN103 Scholarly & Popular Resources (Links to an external site.) and How to Read a Scholarly Article (Links to an external site.) videos, and review the Source Types handout,
Read this scholarly, peer-reviewed article:
Ajunwa, I., Crawford, K., & Ford, J. S. (2016). Health and big data: An ethical framework for health information collection by corporate wellness programs. Journal of Law, Medicine & Ethics, 44(3), 474–480. https://doi.org/10.1177/1073110516667943
Depending on first letter of your last name, read one of the following:
Reflect: You read two articles that address the same topic but are different types of sources. Consider the following questions:
Write: Based on your learning in the Prepare and Reflect sections above, write at least three paragraphs that fully address the prompt below. Cite any sources you use or refer to.
Your initial post must be at least 350 words and address all of the prompt’s elements.
You must cite and reference any sources that you use in your posts, including your textbook or any other sources of information that you use. Please refer to the Writing Center’s Citing Within Your Paper (Links to an external site.) and Formatting Your References List (Links to an external site.) for help with citing and referencing your sources
BM35S : Marketing Management
Question 1
When consumers share a strong need that cannot be satisfied by an existing product, it is called _____ demand.
negative
latent
declining
irregular
Question 2
When demand is __________, it implies that more customers would like to buy the product than can be satisfied.
latent
irregular
overfull
full
Question 3
A __________ is a direction or sequence of events that has some momentum and durability; it reveals the shape of the future and can provide strategic direction.
fad
fashion
trend
megatrend
Question 4
Which of the following would be the best illustration of a secondary belief or value?
Belief in work
Belief in giving to charity
Belief in getting married
Belief in getting married early
Question 5
Total customer satisfaction is measured based on the relationship of:
expected value and total customer benefit.
perceived performance and expectation.
advertised outcomes and real outcomes.
past experience and present experience.
Question 6
Identify the four pillars of brand equity, according to BrandAsset Valuator model.
Relevance, performance, bonding, and advantage
Presence, performance, advantage, and bonding
Energized differentiation, relevance, esteem, and knowledge
Brand salience, brand feelings, brand imagery, and brand performance
Question 7
The __________ attack offers the firm an opportunity to diversify into unrelated products, diversity into new geographical markets, and leapfrog into new technologies.
bypass
flank
frontal
guerrilla
Question 8
__________ is the ability of a company to prepare on a large-scale basis individually designed products, services, programs, and communications.
Mass customization
Reverse engineering
Interoperability
Backward compatibility
Question 9
Costs that do not vary with production levels or sales revenue are known as _____ costs.
overhead
variable
average
opportunity
Question 10
Which of the following is a form of mass communications channel?
Interactive marketing
Personal selling
Public relations
Word-of-mouth marketing
see details
Compliance or Values
Question1
Review chapter 7 of the text book discussing compliance versus values-based ethical cultures. First, describe the main differences of each type of ethical culture and then decide which type you would recommend to your organization and why.
Question2
Mitigating Ethical Risk
Review Case 8 in the text book on delivering customer satisfaction at Zappos. While the case examines Zappos’ focus on stakeholder happiness and its contribution to success, the company is not without ethical challenges. Based on the case, how do you believe Zappos managed ethical risk? Are there any possible ethical risks in the future? Please explain.
Your paper should include the following elements:
Your paper should be two to three pgs. in length, typed in APA style.
Question 1
Arrow Furniture is a family-owned and operated manufacturer of high-end furniture located in North Carolina. The furniture industry has suffered from foreign competition over recent years. Nationwide, there have been massive layoffs and several large companies have closed. Arrow’s workers are feeling these pressures and have begun displaying counterproductive behaviors. The HR manager recently told Mary Baker, the family member serving as CEO, that employees are threatening to unionize if they don’t get higher pay and more job security. Mary is upset by this comment because the family has supported employees with decent salaries and health benefits. Higher wages are the last thing the company needs if they are to remain competitive.
The Baker family wants to turn things around. They know they will have to be more competitive price-wise. This might be achieved by finding cheaper suppliers, lowering employee labor costs, or increasing productivity. That said, the Baker’s strongly believe that it is important to “take care of their people,” many of whom are lifelong employees.
A global car manufacturer is going to open a new facility in the community. It is likely the company will offer higher salaries and better benefits than offered by Arrow Furniture. The firm is known to offer such benefits in an attempt to reduce the need for a union. Jobs at this plant will be more technically advanced than those at Arrow and the company is offering job training to those who are interested.
The Bakers are aware that the nature of work at Arrow results in moderate levels of hygiene factors and low motivators.
Using the 3-Step Problem-Solving Approach and the Organizing Framework, what should the Bakers do to motivate their employees and get support for the company’s future plans?
Question 2
Review the following conversation:
Marcy: Dana, can I talk to you for a couple of minutes? We’ve been roommates for two years and I think I have a time management problem. I just don’t get enough done in a day. What do you think?
Dana: Tell me more. How did you decide that you have a problem?
Marcy: I never get everything done on my to-do list. The more I get done, the more I end up adding to the list.
Dana: What would solving the problem look like to you?
Marcy: Well, I’d get everything done on my list.
Dana: Is that realistic?
Marcy: It’s not, but what else am I going to do?
Dana: What else can you do that will help? Can you work with an advisor? Use a scheduling program?
This is an example of coaching. Describe the process of coaching and explain why is it important for managers to be effective coaches.
Please read and respond to the attachment.
Note: Only up to 20% of the content in the written response can be quotes from third parties.
Thought Paper
There are three goals of the Thought Paper assignment enabled in two written parts (Part A and Part B).
Goal One
The first goal is to enable you to think over pressing issues in employee compensation and benefits to help you determine your position on the issue. A sample issue: Should companies abandon the use of compensation surveys?
In your paper, you will take a position on the issue (e.g., I believe that companies should not abandon the use of compensation surveys because…), and provide a rationale for your position, calling on outside sources to help substantiate it. Your position stated before the word because is Part A of the written paper.
Goal Two
The second goal is to find your voice as an aspiring professional. Your opinion should be informed by an analysis of credible sources and experiences to earn respect in your profession, and your opinion and analysis is the information that follows the word because in Part A. This section is Part B of the written paper.
Goal Three
The third goal is to provide an opportunity for you to express information clearly and concisely in written form. This is a general goal.
Your Role
In preparing this assignment, assume the role of a compensation professional who is briefing HR colleagues on a timely employee compensation topic. In the example, you would provide a rationale for each point that you raise after the word because.
Base your paper on two or three articles from HR-practitioner publications (e.g., HRMagazine, published by the Society for Human Resource Management), business periodicals (e.g., Forbes), major newspapers (e.g., New York Times, The Wall Street Journal), or other news outlets (e.g., cnn.com). Please cite your sources in the text using a consistent style and list each source as a reference on the last page of your assignment. There should be sufficient information to enable me to obtain the item (that is, author name, source such as a website, year if it is a book or journal, and the pages numbers if it is a book or journal). And formulate a rationale for your position based on your chosen sources and professional experience.
Assignment Grading
You will receive credit for this assignment (20 to 30 points based on the quality of your answer) if you satisfy Parts A and B. Stating your position (Part A) without providing any coherent rationale based on your thoughts and outside sources (Part B) earns you 3 points—10% of the total points. Stating your position (Part A) and providing a rationale that does not include your own thoughts or information from relevant sources to substantiate it (Part B) earns you 15 points—50% of the total points. Please spell- and grammar check your work. Having more than two errors will lead to a reduction of 1 point per error (that is, 1 point for the 3rd error, 1 point for the 4th error, and so forth).
Thought Paper 2 (Due November 10, 11:59 pm, Central Time)
Your Topic for This Assignment
U.S. chief executive officer compensation is excessive compared to nonexecutive employees.
Your Task
Indicate whether you believe that U.S. chief executive officer compensation is excessive compared to nonexecutive employees. This is Part A.
Provide a rationale for your position. This is Part B.
Please limit your write-up to 250 to 300 words (excluding references).
