Submit a 5 page marketing plan that uses Blockchain to prevent “over-serving” and allows for greater automation of the global commerce function.
Reflection Four (R4) is an essay assignment.
Read:
- 7 Cool Ways Marketers and Advertisers Can Use Blockchain and Cryptocurrencies https://www.cryptomorrow.com/2018/04/17/blockchain-and-crypto-for-advertisers/
- Marketing Data Blockchain: The Next Big Leap https://www.resulticks.com/gartnerdmc/downloads/Resulticks_Blockchain-whitepaper.pdf
- IoT (Internet of Things) powered by Blockchain: How Blockchains facilitate the application of digital twins in IoT https://www2.deloitte.com/content/dam/Deloitte/de/Documents/Innovation/IoT-powered-by-Blockchain-Deloitte.pdf
- The Potential Impact of Blockchain Technology on Ecommerce https://blog.salesandorders.com/blockchain-technology-ecommerce
Watch:
- YouTube: What’s wrong with Adtech and how the Blockchain could fix it
- YouTube: How is Blockchain going to improve the digital advertising and supply chain?
- YouTube: What are Smart Contracts on the Blockchain – Part 1
- YouTube: What are Smart Contracts Part 3: Blockchain Limitations and Adoption